This Week in Digital Strategy 6.28.13

Happy Friday, everyone! This week provided some great insights into the world of digital strategy. New reports that look at banner advertisements,the many ways your brand can generate growth through "Retweets", crafting your buyer persona to define your market segment, how mobile coupons can benefit your business and a new study showing mobile search helps 82% of in-store shoppers which purchase decisions. Get the full scoop in the roundup below. ...read the entire post »

The Best Multichannel Digital Campaigns of 2011 - Get Inspired to Create!

User Avatar by Barry Clifford Show Comments

Digital marketing campaigns that capture the imagination of your audience can do more than just cause a bump in your followers and likes. Because of the multichannel nature of the medium, the right combination of cool, fun, interactive, edgy, promotional etc. can set off a firestorm of attention as awareness of your video or promotion goes “viral-“ perhaps even grabbing headlines in traditional media....read the entire post »