The onset of mobility and BYOD in the enterprise has created an enormous opportunity for large-scale companies to take advantage of their employees’ eagerness to use their own technology in the doing of their jobs. In earlier blogs I’ve discussed some ways to identify the best opportunities for companies to increase profits with mobile apps.… Read more

In my last post I outlined a simple definition for the Internet of Things (IoT): “A system of connected Things capable of one-way or two-way interactions using a common framework, designed for systemic intelligence to achieve greater human good and / or for a broader business purpose.” Here are some aspects of this definition to… Read more

Digital marketing campaigns that capture the imagination of your audience can do more than just cause a bump in your followers and likes. Because of the multichannel nature of the medium, the right combination of cool, fun, interactive, edgy, promotional etc. can set off a firestorm of attention as awareness of your video or promotion… Read more

Do you remember the days when the Motorola Razr was the hottest phone on the market? We have come a long ways from the days of T-9 texting and incredibly slow mobile internet speeds. Today, the flip-phone is a thing of the past and your smartphone is an extension of your desktop computer. Obtaining important… Read more

There has been a tremendous growth in the Mobile industry especially with the evolution and prominence of Smartphones – the first of which to gain quite a bit of exposure was the iPhone. The emergence of the iPhone also heightened a keen interest in the app marketplace. Apple’s advertising campaign and marketing phrase “Yeah, there’s an app… Read more