Succeeding with The Offshore Development Model (ODM)

It is appropriate to start with my favorite quote on the subject from Michael Jordan: “Talent wins games, but teamwork and intelligence win championships.” The Challenge Adopting a successful Offshore Development Model (ODM) is an ‘Everest’ many companies are afraid to climb. If you are budget-conscious enterprise, keeping the delicate balance between the quality of… Read more

Why I Choose To Be A HERO

I’ve been at digital communications agencies in one form or another for many, MANY years. In that time frame, I have been shown, and exposed to, countless philosophies relating to how organizations should pursue new business and manage its existing client relationships. Constantly learning new monikers, mantras and acronyms has certainly proved tedious over the… Read more

What sets Sisense apart as an Analytics Platform?

Delivering data dashboards to business users requires several steps across application layers. Multiple systems of record are typical – and the first task is to extract all needed data from those places. Aggregation and transformation must then be performed to result in a consolidated data warehouse. The final stage is to produce valuable visualizations of… Read more

Using Sitecore to Achieve GDPR Compliance

Sitecore has always adhered to Privacy by Design.  This philosophy is particularly valuable in the emerging era of GDPR regulation. If you use the Sitecore Experience Manager for analytics, you can use some available tools to manage Personally Identifiable Information (PII) for your site visitor contacts.  One best practice is to capture and store your… Read more

Is your organization ready to comply with GDPR? Learn the basics about Europe’s new data privacy law.

The European Union is calling the new General Data Protection Regulation “the most important change in data privacy regulation in 20 years”. Under GDPR, organizations will need to ensure that personal data is gathered legally.  If you collect customer data from European citizens, you will be obliged to protect it from misuse and exploitation or… Read more